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Vancouver, British Columbia, Oct 23, 2014 – Chichaku Corporation will be the keynote presenter at various upcoming China Ready forums to be held in Tucson, Arizona and Whitehorse, Yukon, Canada. The forums, organized by their host Destination Management Organizations (DMO), are open to members of the DMOs and the general public.

The growth of the outbound Chinese travel market has been nothing short of phenomenal in the past decade. With over 100 million outbound travelers and a spend of $US 130 billion projected in 2014, this market is the single biggest growth market by a wide margin, and is a market no destination can ignore. A combination of language barriers, cultural preferences and differences in business practices has made it challenging for businesses to take full advantage of this opportunity, however.

Jonathon Reynolds, CEO/Publisher & Managing Editor of Chichaku, will present an executive level overview of the facts, opportunities, challenges, choice of actions and cost/benefit trade-offs so that decision makers are equipped to make informed strategic decisions to maximize the ROI for their organizations. There will be one-on-one opportunities after the presentation for individual attendees to discuss their specific needs and courses of action.

China Ready Forums Details

Tucson, Arizona
Date: Wed Nov 5, 2014 | Details and registration info

Whitehorse, Yukon
Date: Fri Nov 21, 2014 | Details and registration info

About Chichaku’s China Ready Program

The China Ready Program is designed to provide an executive level overview of the outbound Chinese market to decision makers of DMOs, hoteliers, activity providers and others in the travel industry. The goal of the program is to equip decision makers with high level information so that informed strategic decisions can be made for their organizations.

About Chichaku Corporation
Chichaku Corporation provides multilingual marketing services to destination management organizations, hoteliers and activity providers of the travel industry to help them establish and expand their presence in major growth markets such as China and other emerging countries. From China Ready Program, and translation to Chinese social media marketing, Chichaku offers a suite of services to meet strategic and budget needs of individual organizations.

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