What we do
We provide a suite of services to help your business take advantage of these explosive opportunities
1We specialize in social media and traditional marketing to China, Russia and Latin America in their native languages.
2We generate engaging and culturally relevant content in the language of your target market, and distribute it using the most effective platforms.
3 We translate your website, documents and marketing collateral using professional human translators and our innovative website translation technology.
Check out some sample ongoing projects we are working on.Read more
We bring you a team that are experts in content creation, tech savvy, experienced in social media marketing and native speakers of multiple languages.
Together with our in-house staff and in-country partners, we help you establish your multilingual market presence, engage and communicate with your target customers - effectively and in their own languages.
Check out some selected samples of clients using our Chichaku listing, co-located mini-site, marketing and PR coordination services.
Chichaku partners with the very best in the industry, bringing you cutting edge technology, the best cultural understanding and the best delivery options for your message in many languages.
Industry & company news
Hilton is expanding its welcome program for Chinese travelers by doubling its participating hotels and geographical coverage across its global properties. By being first mover to take advantage of the breathtaking pace of growth in the outbound Chinese travel market which is expected to grow from $100M to $200M by 2020, Hilton is also fine-tuning its guest experience in three signature hospitality touch points.
Although there are more similarities than differences between Chinese and Westerners when it comes to purchasing online, there are key differences which are important to know for oversea e-tailers trying to serve the Chinese domestic market or service providers in the outbound Chinese travel industry.
Right from the get-go, this day was destined to go into the history books as a shock-and-awe display of China’s consumer firepower.
Chinese social media 101
Since its launch in 2011, WeChat has amassed 600 million users worldwide. While this sheer number alone should make one pay attention to this latest social media phenomenon, there are other capabilities of WeChat which are valuable tools to help hoteliers, DMOs and operators market to and serve Chinese travelers, making this platform more than just a messaging app. Way more, as a matter of fact.
In an effort to further diversify the Weibo ecosystem or perhaps an attempt to stem the flow of users share to WeChat, Sina is introducing tipping and paid subscription functions in Weibo to provide new mechanisms for their users to monetize their content.
If you have outsourced the Weibo management service to a third party, you would find the following two pieces of advice would help you avoid a PR disaster or becoming a chuckle du jour.